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You're likely to order more calories at a 'healthy' restaurant


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An important new study from the Journal of Consumer Research explains the "American obesity paradox": the parallel rise in obesity rates and the popularity of healthier food. In a series of four studies, the researchers reveal that we over-generalize "healthy" claims. In fact, consumers chose beverages, side dishes, and desserts containing up to 131 percent more calories when the main dish was positioned as "healthy."

 

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